Interesting isn't it, that Leslie Buterin's name rhymes with butter 'n bread?
Not only does that help me to remember how to correctly pronounce her name, but it points out that if you master the art of cold calling top decision makers, your butter and bread is assured!
In fact, Leslie told us that if you need new business and you need it fast, cold calling is the very best way to get that business.
And as we found out on the call, Leslie didn't start out being a whiz at cold calling. On the contrary, she started out just like all of us...shaking in her boots!